Laura Taylor's career in music spans 17 years, starting as a promoter/DJ in 2004 before crossing over into artist management, and live event production.
She is currently Head of Creative at Red Light Management UK, focusing on all creative output across the roster from production of high impact bespoke events to the development of unique marketing and campaign initiatives. Her role encompasses content creation, launch events, video, photographic and artwork commissioning, unique touring and brand partnerships. Working directly with artists, managers and label partners across all channels to discover unique experiences for the artist and their fans, allowing the artist to engage beyond a standard gig or recorded album.
Our recent chat with Laura discusses her favourite campaigns and talks about the overlaps between visual creativity and music.
I’m currently working on a lot of NFTs!
Creatively at the moment, I’m loving actually being able to sit in the same room as someone and have a creative brainstorm! I’ve been pretty creatively frustrated this past year, lots of pacing around the same house and chats on Zoom but actually being around people and casually talking about things we’ve all seen and done, I think, is absolutely key to creativity, we all need inspiration to move us forward and that can’t be just scrolling though Instagram.
My all-time favourite music video is, well it’s more than just a video, is a film concept for a whole album.
Interstella 5555, the extended anime for Daft Punk's Discovery is a work of genius. I remember first watching it and I fell in love with the story than unfolded and wanted to know more, I watched the whole thing again recently after not watching it for years and everything holds up so well. It’s my dream to commission something that is so cohesive, the band wrote the album with the intention that it be heard in the context of the film. The animation really brings the whole body of work to life, even some of the less popular tracks.