Spotlight focusses on Creative Commission members with stories to tell. Next up, we hear from Cleveland-based animator Francesca Moore, whose relationship with creativity has blossomed this year after rediscovering the process of animation. Over to you, Francesca...
My name is Francesca Moore and I am an independent 2D rotoscope animator specialising in lyric and music videos. I have been animating since my high school days, so about eight years or so now, playing around with stop motion and various 2D styles in After Effects. When I saw the video for Kanye West's Heartless in class one day, I fell in love with rotoscope animation and my style really blossomed from there.
My entry as an artist into the music world has been through musician friends. I will hear a friend's song or they will see my work and the collaboration happens naturally, often turning into music videos or album covers. This year has been a big year of prioritising media-making for me. I have been working as a freelancer part-time and have been lucky enough to create lyric and music videos for some incredible artists like Liv Dawson and Anthony Frijia. I am striving to be a full-time creator for musical artists.
What I love so much about my job is that I get to be my weirdest, most fun, and real version of myself. I feel like when I am creating, there is no front I am trying to put up, it really just comes down to amplifying the emotions, the mood, and story of a song. That is just so fun. I also love the problem-solving aspect. I love that feeling where I have been going through a lot of possibilities of what kind of animated scene or shot could work and then I finally land on one that feels good and right.