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Branding for by TorontoCreatives

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Dropout Entertainment is Canada's newest source of Canadian Independent Music news, interviews and performance coverage, and Toronto Creatives is proud to have put together their brand design. The demographic for Dropout is closely tied to the Independent artists Dropout chooses to focus on, as well as the dedicated fanbase Independent artists tend to represent. Above all the demographic values a genuine connection with brands, therefore when developing the Dropout logo it was important that it not tie too closely with one specific brand of music. That's not the say the brand isn't edgy. It is. Dropout's edge comes from the independent nature of "traveling your own road" and taking a risk to do something great. The Dropout identity is designed to inspire action. For a closer look visit: Dropoutentertainment.ca