Design and art direction for Bright Orange Spectacle’s single campaign for ‘She Could Get Better’. I created an animated lyric video, the cover art for digital release and an exclusive 7 inch record sleeve and vinyl.
The record was released through Flying Vinyl, which has a reach of 2,500 subscribers, supporting and promoting the best new music in the UK.
For the B-side I opted for a purely typographic treatment against a bright orange background, building on the identity work I developed for the band's social media presence.
The lyric video features 12 alternative versions of the cover art, expanding on the narrative hinted in the cover.