Madonna: The Immaculate Collection 30th Anniversary Edition

Madonna bradkiwi

Artist Madonna
Client #personal project
Added 29 May, 2021 - 09:48

It had been a while since I worked on a graphic design project just for fun, so I decided to do something Madonna-related. I'm a massive fan of hers, I used to collect her albums and CD singles and admire the enormous variety of artwork and remixes that were on offer for those willing to hunt for them. For years I hoped her team would release a lavish box set of rare tracks and exclusive content, but it's yet to materialise.

The Immaculate Collection is her biggest-selling album (and one of the biggest-selling albums of all time) and it desperately needs some TLC. The version on streaming and digital platforms has incorrect tracks and an underexposed, dirty scan of the album cover for its artwork. So I decided to do something about it.

The album artwork design was originally created in 1990 by Jeri and John Heiden with photography by Herb Ritts. Without re-inventing the original design too much, I researched the fonts used in Heiden's design and tried to match the colours closely across the numerous versions available. Then I dreamed up a box set full of everything I could want in an expanded edition.

The response from Madonna's fans online has been overwhelming, with hundreds of comments, private messages and requests for copies of a physical product. I am very humbled by the support and excitement, which strengthens my argument that a release such as this is long overdue from Madonna. Her music has touched millions of peoples lives, including my own, and therefore should be highlighted, celebrated and respected.

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