SB Communications were looking for a bright, simple, memorable logo and brand style to set them apart from the competition.
SBC offers PR, marketing, writing, and publishing services. We took the simplest graphic device for communication - the speech bubble - and built the brand style from there. The strapline “Raising Your Game” is in a separate box that can be used for alternative brand messages or removed as media format and/or space limitations dictate.
Keeping the colours to black, grey, and bright yellow gave SBC a strong and unique presence across its in-house magazine, stationery, website and other printed media.