Save the Dolphins

Katya Pavlenko

Artist
Client UAnimals
Added 16 February, 2021 - 12:26

An AR filter I created with a Ukrainian agency FFFACE.ME for an AR campaign against dolphinariums and aquariums in Ukraine. The gilter icludes animated 3D scenes and a logic that doesn't let the user control the scene: in 6 seconds after the record button is pushed the beautiful sea scene turns into a narrow aquarium where a single dolphin jums through the hoops. Since AR filters are oftenly used to make users to look "cute", this campaign is outstanding because the user cannot change the filter just like we can't chage the reality without real action. 

Projects by

Katya Pavlenko

AR Filter
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AR Filter
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AR Filter
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AR Filter
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Success

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