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Profile picture for user Rob Cable

Sandhurst
United Kingdom

Description 2

I have been working in the music industry as a photographer for the past 19 years, photographing anything and everything, from exclusively covering tours to devising and shooting promotional campaigns for product releases and endorsements / sponsorships. During this time I have been fortunate enough to work some amazing people on some incredible shoots all around the world. No two days are ever the same and that's how I like it. Whether its a shoot for an unsigned artist in a broom cupboard (come to think of it, even a few signed acts) or a global superstar on a closed film set I always approach a shoot with the same energy and enthusiasm and always with the key objective, to exceed expectations

The boring bit

Founder of CIA - Cableimage Agency, a specialist boutique marketing, publicity and photographic agency, working with high profile artists to create and deliver ground breaking campaigns along with the development of emerging talent to create tomorrows stars.

• Photographic shoots from mood board creation to delivery for product / brand marketing & licensing, including merchandising, promotional artwork, print and online campaigns.

• Development of relationships with Record and PR Companies, artist management, publication editors and picture desks.

• Procurement and management of third party services including MUA, Stylists, Location & Venue hire and International logistics with budget control and reporting.

• Campaign development, from the conception of creative press and marketing plans through to execution in alignment with pre-existing objectives across the 'bigger picture' product/brand campaign lifecycle, coupled with real time management to proactively capitalise on all marketing and media opportunities across all mediums (social media, print, online, TV and Radio).

• Specialist crisis management, story containment and press embargos for leading UK celebrities.

• Press campaign advisor to Disney and the BBC.

Client list includes Rita Ora, Girls Aloud, The Saturdays, Sugababes, Goldfrapp, Danni Minogue, The Wanted, Adele, Lady Gaga, Lewis Hamilton, BBC, Disneyland Paris, Microsoft, Mute, MySpace, Marie Curie, Baileys, Deichmann, Tampax, St James Theatre, KitKat, Hovis, Polydor, Rimmel, Marie Curie, G-A-Y, Teenage Cancer Trust, Samsung, British Heart Foundation, XFactor, Facebook, Jessie J, Universal, Robbie Williams Coca-Cola and Sony.