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Midnight Melancholy (Official Video)

Music video for latest single Midnight Melancholy by NEWCOAST.

Directed by Luke Shelley

CONCEPT:

Like a cinematic double-bill, the video for Midnight Melancholy will have similar characteristics to I’m Yours Now. The desert wasteland location will be the same, keeping that American iconography, however, this video will utilize the dark blues of the night sky as it transitions into dawn. The video won’t follow the one-take nature of the first video, I want to explore a nonlinear approach. Playing with the silhouettes created by the night sky, keeping that dream-like anesthetic from the previous video. The two-part nature of these videos are inspired by El Perro videos "Call Me When You're Home" & "Let Me Think That Again", both utilising the Spanish desert backdrop to create dreamy and abstract visuals