Abby Drives Branding, Logo and Icon Design

Abby is a ride-sharing app for women driving women. Abby drives social change by providing living-wage work opportunities and safe rides around the city.

For this brand I created:

• Logo design
• Colour palettes
• Typography
• Branding guidelines and strategy document
• Custom iconography
• Custom stock photography
• Social media aesthetic and post templates
• Web design & development (Wordpress)