idesign

August 2015
IMPRESSIVE · INTERACTIVE · INQUISITIVE

An award winning senior creative with vast experience in the design and direction of brand activations, visual curation of major events and delivery of interactive consumer experiences.
I am a hand’s on creative, overseeing the appearance of each campaign, how it communicates visually, how it stimulates mood and how it appeals to the psychology of the target audience.
A detail oriented pragmatist who will drive the necessary processes with calmness, confidence and positivity, expertly managing expectations with clients and colleagues alike to further delivery of the client brief, on time and on budget in a fast moving commercial environment.


CLIENT OVERVIEW

Cisco Live! 2013: Inspire and motivate delegate participation using content at the live experience.
BMW & MINI: Creative lead on social media campaigns to activate early test drives.
Samsung Products: Senior creative generating the big idea for Integrated campaigns.
HTC Smartphone Products: Creative lead on retail activation and customer journey toolkits.


PITCH WINS

BMW · GO Dubai · HTC Smartphone · LV Car Insurance · MINI · MTS Russia · Total · YOTA Russia ·


KEY SKILLS

Brand Strategies · Client Liaison · Consumer Engagement · Creative Research · Cracking the Brief · Design & Direction · Experiential Marketing · Film & Pitch Presentation · Innovation Technologies · Integrated Campaigns · Mobile, Online and Social Thinking · Storyboarding · Storyscaping · Rapid UI Prototyping


BRAND EXPERTISE

Automobile: Audi · BMW · LV Car Insurance · MINI · Radio Taxi Group · Rolls Royce · Total UK
Charities: NHS · Samsung CSR - Pink Ribbon
Entertainment: BVHE · David Lloyd Leisure · Disney · Distinctive Records · Film Four · London Zoo · PolyGram · Sega · Telstar Music · Universal Music · Virgin Music
Fashion: Arcadia · Clarks · Hi-Tech
Technology: Cisco Live! 2013 · Engage Works · Go Mobile · Huawei · HTC · MTS · Orange · Samsung · SONY Connected · YOTA Russia
  • Brand Development
  • Art Direction
  • Creative Direction
  • Content
  • Mobile Design
  • Creative Strategy
  • Graphic Design
  • Event
  • Merchandise Design
  • App Development