I’d best describe myself as a creative sponge that dabbles in graphic design, illustration, new media, music journalism fashion and photography and loves all of these different disciplines in equal measure. My introduction to working life came through print, -newspapers and magazines specifically- and has grown to cover all of the aforementioned areas of design and creativity.

I have my own mens streetwear clothing label, Roodboy, that I run in conjunction with my other work as a creative. It helps to release the countless ideas that I have bouncing around in my head!

A graduate of Middlesex University, one of my main strengths lies in ideas and the ability to transform those thoughts into real and functional pieces of design. I have a strong interest in branding, logos and promotional design that can effectively convey its message.